New Life United Social Media Identity

New Life United's (NLU) social media strategy is more targeted to youth and young adults. But since younger audiences are easily distracted by other online sources, diverting attention to their social media presented a challenge. By analyzing which posts were most active and which design trends appealed to them the most, I gathered that data to create a unique profile and identity that speaks to New Life United and inspires young people. To achieve a unique identity while maintaining the NLU brand, I created thematic designs for each month based on an event happening that month.

DECEMBER
OCTOBER-NOVEMBER
Story Wallpaper
Story Wallpaper
Website Splash
Website Splash
Social Post
Social Post
JUNE-AUGUST
Social Post
Social Post
Event Promo
Event Promo
Insta Story
Insta Story
Social Post
Social Post
Event Promo
Event Promo
Insta Story
Insta Story
APRIL-MAY
Social Post
Social Post
Event Promo
Event Promo
Story Event Promo
Story Event Promo
Wallpaper Story
Wallpaper Story
Wallpaper Story
Wallpaper Story
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